Content writing as a profession is quite a new emergence. There are a lot of freelance content writers in the world today who make a living writing copy or web content for website owners. Why all this content talk that seems to somewhat crop up in every marketing conversation? That content is king is the new gospel being vehemently preached by all B2B marketing professionals.
Those who own businesses with a physical presence are realizing that it is important to have a website where they post great and engaging content with the sole intention of attracting clicks and sales.
Everyone visits the world wide web. 3.77 billion people on the planet use the world wide web. 34% of the people in the world today are active mobile users.
A 10-Point Plan for Freelancers (Without Being Overwhelmed)
A look at these numbers reveals the reason so many people are now focusing most of their marketing efforts on content marketing.
The Key Elements of Great Services
A lot of businesses today are actively devising content marketing strategies which involve article,blogs and web content.
The challenge that companies face today is that there are few freelance content writers who can create the kind of content potential customers can connect with and which compels the page visitors to take some action that culminates in some economic profit for the company.
So you want to hire a high quality freelancer who has the capacity to cobble up content that has the potential to increase the conversion rate and sales?
Read on to discover the qualities that all great freelance writers have so that you are better able to hire the professional who meets your specific needs.
Essentially,a good content writer must have great written English communication skills. They must have the ability to jot down words that bear no grammatical errors and mistakes. Hire a writer with the ability to tell the story of your company and its services and products in a way that elicits favorable action(read a sale).
All outstanding freelance writers have the ability to delve deep into the topic you want written about so that they they write well researched content that is deficient of fluff. They understand SEO. All experts in the field unanimously agree that great content is about three things-SEO,SEO and SEO! Hiring great content writers is tantamount to hiring SEOclerks.
Look for the element of creativity and flexibility in your potential hires. Good writers have the adaptability that enables them to shift their attention across the different content requirements;in other words,they should ease from a press release to a blog article or a product review smoothly and without wasting time. A good writer should have the ability to understand what you need to achieve and then create content that is in line with the overall marketing strategy
It is now time to initiate the recruitment process which will get you the SEO article writer that you seek.